CHIHABU

Trinity Cafe in Khon Kaen offers the best croissants, freshly baked from the oven every day, in a variety of flavours and fillings, as well as a selection of drinks to match. 

Following positive customer feedback, the brand decided to rebrand in preparation for future brand expansion and the introduction of a new product aimed at younger generations.

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logo design :

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The logo design concept was inspired by a visual experiment with the brand's typography elements. 

Set a 'T' alphabet as a 'Timing' and a 'C' alphabet as a 'Completed' throughout the circular structure representing the bakery process. The logo can be used as an icon, logo, and logotype all at once or separately.

 

color :

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The existing brand colour is used, but more gradient shades of blue and brown are added to represent bakery and coffee, making the brand appear more dimensional.